Ditch the safe vanilla and go for branding with some kickass character that resonates!
- Amandork
- Feb 16, 2023
- 4 min read
Updated: Apr 28, 2023
Monica | Modern By Monica's transformation. Monica was all over the place with her biz - no clear niche, weak branding, and a website that was as basic as plain oatmeal. But after working with me, she went from amateur hour to CEO status, baby! Check out her SLICK new website and branding transformation, it's badass!
MEET Monica (before)
Check out my girl Monica Chau!
She's one of my superstar clients who has really made the most of my services.
As part coach, part mentor, I helped her elevate her eDesign business and take her branding to the next level.
We worked together to nail down her niche and target audience, and once we had that clarity, we were able to build a solid foundation for her business.
Monica's STRUGGLE
She struggled in multiple areas in her business. She didn't have a clear niche, strong brand presence or unique website that brought leads.
Let's face it, her branding was as exciting as a plain bagel with no cream cheese, and her website design was as forgettable as last year's Halloween costume.
Don't even get me started on her Instagram - it was the epitome of boring.
But fear not, she knew she couldn't keep blending in with the growing competition in the eDesign world. It was time to get some SERIOUS help and level up her game!
What Monica NEEDED
Monica needed 1:1 guidance on what was working and what wasn't in her business so she could start finding the right clients and start making moola!
She needed help with defining her ideal clients so that her copy would grab their attention and skyrocket her online sales. Let me tell you, it's not enough to be great at what you do, you gotta LOOK the part too!
A lot of my clients are AMAZING at what they do, but are not graphic designers (as much as they try to DIY - it's not cute). So their presentation and branding falls flat online where your clients are hanging out.
That's where I come in to help them elevate their online presence and make their brand stand out.
Monica needed some professional branding and graphics to really attract the right clientele as well as stand out from the sea of competitors.
What I Did to TRANSFORM Her Brand
With the VIP intensive bundle, I could screen share and present to Monica what was working on her IG and website, and what needed an update. During the VIP intensive, I helped her find clarity in her ideal client avatar. Each business needs to have a clear idea of their ideal customer - we call it an ideal client avatar. It's basically a detailed description of your dream customer, including things like their age, gender, interests, and even their favorite pizza topping (just kidding, maybe). Now that she had an ideal client avatar, we worked on a marketing strategy that would grab their attention and keep them coming back for more.
With her design style dialed in for busy badass Moms (just like her), she can totally relate to her ideal client and dish out spot-on advice to help them create a livable mess that's modern, minimal, and sophisticated, with a sweet eco twist (ya girl's all about the plants).
Let's be real, family life can be a bit of a hot mess express, but as a professional working Mom, she's ready to drop some knowledge bombs that can take any space from drab to fab, with a touch of greenery to seal the deal (it's totally her signature move).
The Results + TRANSFORMATION
Can we talk about her glow-up?
I was able to take her online presence from amateur hour to CEO status in no time flat!
Girl, let me tell you, we gave her headshots a MAJOR upgrade, a chic color palette that will make you weak in the knees, and some seriously swoon-worthy fonts that will have you scrolling for days.
And let's not forget the clear message that ties everything together, making her Instagram and website ready to attract and convert clients like a BOSS!
She now has:
✔️PROFESSIONAL branding that attracts clients
✔️ELEVATED IG graphics to stop the scroll
✔️ENHANCED Website that portrays her unique brand.
After working together, Monica’s message is CLEAR, REFRESHED, + ATTRACTING her dream clients.
As a graphic designer, I'm heavily trained in Adobe software, but I know my clients and my design peers prefer canva. This made it super easy for her to get the files and be able to edit, tweak, and expand on them. She's now equipped with everything she needs to succeed!
Now, her online presence is on fire, and her brand is turning heads left and right. Who said business had to be boring? Not on my watch. Services Monica invested in:
VIP Intensive Eye-opening Business + Brand Clarity Session for Interior eDesigners.
Invest in your custom roadmap, showing you how to make your vibrant brand stand out + bring in more dreamy clients online. Branding Package Elevated Branding + professional graphics that rock for Interior eDesigners
Stop the scroll w/ custom branding that's uniquely YOU that attracts dream clients.
Professional website design to turn visitors into clients for eDesigners + Interior designers. Invest in a high converting website that can run on auto-pilot + show off your vibrant new brand to land more dream clients.
Client Love + TESTIMONIAL
“Working with Amanda has been awesome. I've learned a lot from her website and IG audits about strong brand direction and the importance of having a target audience. The brand kit and templates that she's created for me really reflect my style. I've enjoyed our collaboration!"
CTA
Are you an interior designer / eDesigner struggling to land clients + projects?
Do you need to refresh your branding so that it works FOR you and attracts the clients you LOVE working with?
Do you feel stuck in your business + need an eDesign EXPERT to help TRANSFORM ‘hobby’ into a thriving eDesigning biz you love?
Co written by Kristin Overly | www.kristinoverly.com
Kommentare